communications

communications

Dunning-Kruger Effect: What is it? How is it Impacting Your Church Leadership?

In 1999, Psychologists David Dunning and Justin Kruger presented a landmark study that identified an important cognitive bias, which has subsequently been named the Dunning-Kruger Effect. Simply put, what they proved is that this effect causes people to overestimate their knowledge or ability, particularly in areas where they have little...
communications

The Reason Your Church Marketing Isn’t Working

Are you wondering why those Facebook ads that you've been running for the last few months don't seem to be translating into people connecting, neither in person nor online? Have you tried multiple flyer drops in your neighborhood and you're desperately hoping that maybe one person would show up, but...
1 2 3 4 5 43
Page 3 of 43