strategy

strategy

Fancy Ketchup and Church Marketing

This week we are talking about stuff that I really have no idea about. I'm hopeing to learn from you . . . join the conversation. Over the Christmas holidays we ended up in a McDonald's.  I noticed something slightly odd that I don't think I've noticed in the past...
strategy

Leno and Church Leadership Succession

Today's post is going to be part of series called "Stuff I have no idea about".  It's really a collection of questions and concerns that I have for church leadership stuff that I don't have any answers . . . just questions.  I would love your thoughts and input. Did...
strategy

Small Churches and Money

This week we've been talking about about small is better. What about money in small churches? There is a better sense of where the money is being spent in small churches.  As people committed to the church there aren't a lot of places for weird line items to hide.  You...
strategy

“Worship” is better in smaller churches.

Church is better small . . . right?  That's what we're talking about this week. Thanks for the folks joining in the conversation through the comments! I hope I'm not stepping on a landmine here.  But the worship "activity" that seem to be stressed as the most important in the...
communicationsstrategy

No Flack Jackets at Kids Checkin

This week we're talking about why small churches are better than big churches. Small churches don't have security guards in flack jackets at kids check in. We do.  Seriously . . . you should see the vests our security guards are sporting for 2010.  They look like the latest in...
strategy

Smaller is Better

Most of my working years have been in churches that consider themselves large . . . at least large in the context that they serve. Not large in a “we're buying a sports stadium” sort of way but large enough to be rare amongst our closest neighbor churches. I am...
communicationsstrategy

Tension: Emotive vs. Cool

Tension: 1) The act or process of stretching something tight. 2) The interplay of conflicting elements. Some bad news for church leadership wonks out there: church is not cool. Really. We try to play it all cool because we know that "sells" in our culture.  We're concerned about stage presence...
communicationsstrategy

Tension: Tech vs. Touch

Tension: 1) The act or process of stretching something tight. 2) The interplay of conflicting elements. Tech: Video screens, websites, email, social media, kids check in systems, lighting, sound reinforcement, podcasts, web streams, efficient systems, evites, invites, devices . . . everywhere we look the modern church is permeated with...
multisitestrategy

Benchmarking: Kids Small Group Leaders

So we've been talking this week about who your team looks at when they think about who they want to be like.  Which organizations are you benchmarking your church agianst?  Rather than comparing against "Acrossthetown Baptist Church" or the latest McChurch trend why not find more creative organizations to point...
communicationsstrategy

Benchmarking: Guest Experience

Yesterday we started a conversation about benchmarking.  The organizations you are learning from and focusing on set the pace for your team.  What if we stopped looking at what the church down the street (or across the country for that matter) and attempted to find other "benchmarks" for our leadership...
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