communicationsstrategy

6 Ways to Use Social Media to Encourage Discipleship In Your Church

According to a recent Pew Study, 69% of internet users utilize social media on a regular basis.  The same reported showed that 92% of internet users aged 18-29 used social media regularly. [Pew Internet // Social Media Usage Report]

The age of living our private lives in the public sphere is upon us.

How are you leveraging social media in your church to help extend the learning and discipleship experience beyond Sunday and into the rest of the week?  Here are some quick ideas that you could try:

  • Social-MediaHashtag // Ask your people to use a specific #hashtag during the Sunday morning service to gather up quotes and reflections on the experience.
  • Post a Picture // During the week ask your community to use Instagram to take a picture of where they read their Bible regularly … or a picture of something that reminds them of the message from Sunday.
  • Share a Song List // Ask your worship team to start sharing the set lists from the weekend on Spotify and then encourage your people to follow those playlists.
  • Share Your Slides // Post your slides from the weekend service to Slide Share and encourage your people to share comments about the message and post the slides to their social profiles.
  • Video Reaction // Ask your church to post video responses to the message through YouTube and then share a few of the most interesting the following week.
  • Message Notes // Open up a publicly editable Google Doc at the beginning of the message and broadcast the link to it while asking your people to help make collaborative notes on the message from that service.

What about you? How could you see using social media to extend the discipleship experience beyond the weekend?


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Rich Birch
Rich Birch is one of the early multi-site church pioneers in North America. He led the charge in helping The Meeting House in Toronto to become the leading multi-site church in Canada with over 5,000+ people in 18 locations. In addition, he served on the leadership team of Connexus Church in Ontario, a North Point Community Church Strategic Partner. He has also been a part of the lead team at Liquid Church - a 5 location multisite church serving the Manhattan facing suburbs of New Jersey. Liquid is known for it’s innovative approach to outreach and community impact. Rich is passionate about helping churches reach more people, more quickly through excellent execution.His latest book Church Growth Flywheel: 5 Practical Systems to Drive Growth at Your Church is an Amazon bestseller and is design to help your church reach more people in your community.