At some point, most church leaders think about how they are going to use marketing to reach their community. They're ready to make an impact in their city or town and wonder if there is a way to leverage better communications to reach the people close to them. These leaders...

At the core of your ministry is a pile of information about people. Registration data from special events, check-in data from your kids ministry and donor data from first-time givers are all examples of information that can give you insights on how to serve your community better. Having a robust...

Snapchat is a rapidly growing video and photo sharing social network where users send files that disappear in a matter of moments. Users also publish public videos and images that people who follow them can view for up to 24 hours ... this feature is called "stories." Social networks come and...

According to The New York Times, 81% of people surveyed believe they have a book in them ... that number has to be a lot higher for pastors and church leaders! This is the year that you should set aside time and pull together a book to self-publish and share...

  Welcome to this week’s episode of the unSeminary podcast. We’re happy to have you join us today as we talk with Mark Molina of Westover Hills Assembly of God in San Antonio, Texas. Westover Hills Assembly of God has three campuses and about 4,000 people who come to hear...

There's no need to remember to buy shaving supplies because you can have them delivered to your door every month. Tired of figuring out what to eat? Let a meal delivery service send you fresh ingredients so all you have to do is cook up a storm. Your dog needs the...

It's presidential election season again and the conversation on cable news is about what will happen to the "evangelical vote." This conversation drives me crazy! "Evangelicals" have been my tribe for the majority of my ministry career. It's the group that I call family — not a demographic. The nuance...

How your church presents itself visually is incredibly important. People are increasingly visual learners, so your church needs to ensure it presents a compelling visual aesthetic in everything you do. Even if you have a graphic designer on your staff, the increased visual needs can be difficult to keep up...

Taking time to visit other churches in your area or across the country is a great way to grow in your leadership. I love seeing a church in action and I always come away with pages of notes about things I want to do differently or consider for my church....

Churches making a difference in their community have a robust stewardship system that encourages people to give to the mission. Core to that system is ensuring that when people give to your church for the first time, you acknowledge it. It's a strategically important "first contact" that helps shape a...