1/3 of all "prime time" internet traffic is from Netflix. We can't ignore the popularity of Netflix. It's a mixture of clever marketing, excellent deployment and being in the right place at the right time. In a move similar to what iTunes did in the music industry 10 years ago, Netflix has...

Announcements are the part of your service that move people to action. They help people take their next steps into community with your church. Why would you want to take a break from that on any given weekend? Here are a few reasons why I think it's wise to stop doing announcements...

Clarity is the highest goal of all church communications. Our role is to cut through the clutter and deliver the message we are giving with as much precision as possible. In order to do that we employ a wide variety of tactics to persuade people towards the goals that we've...

  Spring is finally upon us, so it seems like a great time to talk about planting! In this week’s podcast here on unSeminary, I had the opportunity to talk to Brandon Cox, senior pastor at Grace Hills Church in Bentonville, Arkansas. If you’ve heard of Bentonville, it’s probably because...

As I reflect on my almost 20 years of ministry experience, one of the things that I'm proudest of is serving a handful of amazing communicators. I've played that "second seat" role to support great teaching pastors as they use their gifts and skills to communicate the message of Jesus. Here are some...

Recently in the unSeminary Premium private Facebook group, there was a discussion about the best Spiritual Gift Assessment tools for church use. When people serve within their area of gifting rather than just in your area of need, they experience more freedom and joy. Thriving churches focus on releasing people in their...

Easter is the biggest of big days at your church. People are more likely to invite friends ... and their friends are more likely to attend! You have a lot to consider when preparing. Here are some smaller details that will add to your Easter experience. Don't debate them —...

Meetings can be an incredible tool to push the mission of your church forward. A well-executed approach to meetings will ensure people focus on the right ideas and issues. However, meetings can drift to places where they actually slow down the mission. Some common problems that I've seen creep into churches...

Easter is an amazing opportunity for your church. Two factors align to make it a great time to reach out to your community: People are more likely to invite their friends. Their friends are more likely to say yes! As we approach Easter, we're all looking for simple and easy-to-use...

We were recently on a leadership team retreat, taking time to reflect on what God is doing at our church. I'm honored to serve at Liquid Church and I count it a privilege to play a small part in what it's doing. One of the things we were celebrating from...