Making Scripture Come Alive for People Who Think They’ve Heard It All with Jason Hildebrand
Podcast: Play in new window | Download | Embed
Subscribe: Apple Podcasts | Spotify | RSS | More
Welcome back to another episode of the unSeminary podcast. We’re talking with Jason Hildebrand, founder of Presence Creative Arts. For nearly 30 years, Jason has used acting, storytelling, film, and coaching to help people encounter scripture in fresh ways while creating space to listen for the voice of God.
How can churches use art and storytelling to help people slow down and engage with God more deeply? What happens when creativity becomes less about delivering a message and more about creating space for transformation? Tune in as Jason shares the journey behind The Shepherd and the Sound, a contemplative film exploring the life of David, and the lessons he has learned about creativity, obedience, presence, and storytelling.
- Create space for people to slow down. // We are living in an age of distraction and disconnection. Rather than creating another piece of content people consume quickly, The Shepherd and the Sound intentionally slows viewers down. The pacing, landscape, music, and storytelling create space for people to become present to what is happening inside themselves and to listen for God. Jason has seen viewers reach instinctively for their phones before realizing they are being invited to remain present in the experience.
- Help people find themselves in the story. // One of Jason’s biggest discoveries during the project was that powerful storytelling gives people room to recognize their own experiences within a biblical narrative. Instead of simply explaining David’s life, the film invites viewers to encounter themes like failure, loss, lament, family, identity, and grace. As people see pieces of their own stories reflected in David’s journey, the biblical story becomes personal rather than distant.
- Tell stories that reveal real people. // Jason’s work has consistently focused on embodying scripture rather than simply presenting information about it. Whether performing the life of Jesus, Job, Abraham, or David, he wants audiences to experience biblical characters as real human beings with emotions, struggles, failures, and desires. For Jason, faithful storytelling does not require removing the humanity from scripture. Rather, bringing that humanity forward can actually help people encounter the truth of the story more deeply.
- Obedience often comes before clarity. // The journey to produce The Shepherd and the Sound required Jason to move forward without having every answer. After sensing that God was calling the team to film in Scotland, Jason received confirmation from trusted prayer partners and advisors and stepped out financially before the resources were available. Shortly afterward, donors began providing what the project needed. The process reinforced Jason’s conviction that listening carefully and responding obediently sometimes means moving before the entire path is visible.
- Let God handle the transformation. // Early in his career, Jason wrestled with whether Christian art needed to be more overtly evangelistic. He eventually sensed God reminding him that transformation was God’s responsibility, not his. Jason’s role was to faithfully create excellent art while carrying the presence of Christ into the work. That realization released him from forcing a message into every project and allowed him to focus on creating truthful, beautiful stories that invite people into deeper questions.
- Gather people for shared experiences. // Rather than immediately releasing The Shepherd and the Sound onto a streaming platform, Jason and his team have prioritized live screenings. People gather in theaters or creative spaces, are invited to slow down before the film begins, experience the story together, and then participate in conversation afterward. Jason believes transformation often happens differently when people experience something in community rather than consuming it alone.
- Extend the experience beyond the film. // The Shepherd and the Sound has grown into more than a movie. Presence Creative Arts has developed an immersive gallery with eight stations exploring themes from the film along with a small group resource incorporating scripture, reflection, sensory experiences, and action. These tools help churches move people beyond simply watching a story and toward personally engaging with what God may be stirring in them.
To learn more about Jason Hildebrand and Presence Creative Arts, visit presencecreativearts.com. You can also explore The Shepherd and the Sound and learn about screenings and resources at theshepherdandthesoundfilm.com.
Thank You for Tuning In!
There are a lot of podcasts you could be tuning into today, but you chose unSeminary, and I’m grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see at the left hand side of this page. Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!
Thank You to This Episode’s Sponsor: Intulse
If you’re committed to the growth of your church, make sure your communication systems are set up so nobody feels left behind. When your church is smaller, that comes easy. You know people by name. A guest doesn’t get lost in the shuffle—someone follows up, every guest, every time. But growth can change that—unless your systems grow with you.
Perhaps this church using Intulse says it best: “Intulse has revolutionized the way we communicate with people, giving us the ability to make a big church feel small because of that personal connection.”
The Intulse app gives your team members a working church number, so anyone can call or text without ever handing out a personal number. Every conversation syncs straight into your ChMS, like Planning Center, so your whole staff stays on the same page—no matter who a person talks to.
That’s how you keep every person feeling known, no matter how big your church gets.
Want to know if your communication systems are ready for growth? Download Intulse’s free guide, “10 Communication Blind Spots That Hinder Church Growth,” at Intulse.com/unseminary. And if any of those blind spots hit home for you, schedule a call with one of their church communication specialists to learn how Intulse can help.
Episode Transcript
Rich Birch — Hey friends, welcome to the unSeminary podcast. I am so glad that you’ve decided to tune in today. Listen, friends, give us this next half an hour or so, and I think you’re going to be challenged and encouraged. I think it’s going great conversation.
Rich Birch — This is a person that I have, you know, a friend of a friend we met, and I want you to meet them as well. But more than that, I think that this conversation could lead to something that could really help your church later this year, maybe into next year. I want to introduce you to Jason Hildebrand. He runs, leads an organization called Presence Creative Arts.
Rich Birch — It was formed close to 25 years ago, or the deep desire to create and perform authentic, hope-filled, spirit-infused stories. Part storyteller, he’s part creative catalyst. This is going to be a fantastic conversation. He’s produced a bunch of different projects that we’re going to get a chance to kind of tiptoe into, learn a little bit more about. Jason, welcome to the podcast. So glad you’re here.
Jason Hildebrand — Hey Rich, thanks so much. So great to be here.
Rich Birch — Yeah, I’m pumped to to kind of have this conversation.
Jason Hildebrand — Me as well.
Rich Birch — So friends, to to pull back the veil a little bit, Jason’s a friend of a friend.
Jason Hildebrand — Yeah.
Rich Birch — And we were talking a little bit about what he does. And I started digging in and literally I thought, man, I’ve got to get Jason on the podcast. So for folks who maybe have not encountered Presence Creative Arts, take us back and kind of tell us the story.
Jason Hildebrand — Sure.
Rich Birch — How did this whole thing get started?
Jason Hildebrand — Well, funny enough, my my wife was saying to me yesterday, in September, isn’t it 30 years, Jason? And I was like, oh my gosh, 30 years.
Rich Birch — Oh, ah that’s funny.
Jason Hildebrand — So we were like, whoa, it kind of snuck up on us.
Rich Birch — Yes.
Jason Hildebrand — But I mean, the whole genesis was, ah you know, I’m an actor by trade. I have a undergrad and a master’s in acting. And, you know, all those years ago, I graduated from York University in Toronto, Canada, and went out and I was like the fresh young wanted to be in, you know, Hollywood movies or to do Shakespeare or whatever. And, and in the midst of all that, God just like, halted the whole thing and had me completely move in an entirely different direction. And my first solo theater show was on the life of David.
Jason Hildebrand — And I had a district superintendent in the denomination that I was a part of take me around to all the pastors conferences. And I he would speak and I would perform. And that was kind of like the beginning of what I never would have conceived would become a career. And now 30 years later, like a full company with employees and and you know projects and all those kind of things. And yeah I was an actor who just wanted to get on stage. And and really really, the thing is, and and I’ve learned this over the 30 years, is that my place of deepest listening for the voice of God is in front a whole bunch of people standing, which is really a weird thing to say.
Jason Hildebrand — But, you know, I think it speaks to how we’re all wired differently and we need to find that thing that allows us to hear most clearly the voice of God. And that’s often the place for me.
Jason Hildebrand — I think a lot of it has to do with that. I really feel responsible for bringing the the the show on David was, you know, it’s almost word for word scripture. So I feel responsible like any pastor or preacher would be like, I’m bringing this thing and I need to be aligned inside and out.
Jason Hildebrand — But that that kind of grew. And so we did more. I did more. It was first just me. And I did that, toured all over the world, performing those things.
Jason Hildebrand — Then I had I did a show on the Book of Job, which was very um gruesome in some ways, but quite intense. And and I’ve been revisiting that ah that in the last little while. Series of monologues in the prodigal son, I’ve done Abraham.
Jason Hildebrand — And then I adapted Donald Miller’s book, Blue Like Jazz. That was kind of a kind of took us to the next level with what we were doing. It was a multimedia show and we kind of toured it all over Canada and the US before the film came out, like the film film that that that Steve Taylor and Donald Miller made.
Jason Hildebrand — And we’ve just grown this over the over the course of, you know, 30 years. And right before the we right as the pandemic happened, you know, we had this great season coming up. We were touring and and I also do a lot of coaching with pastors, both on communication and listening to God, work with Arrow Leadership and a bunch of other organizations. I think one of the things they don’t teach you in seminary very well, in my opinion, that is just my opinion.
Rich Birch — Yes.
Jason Hildebrand — My experience was they teach you how to exegete text really well. Oftentimes, they don’t teach you how to communicate that to small rooms and large rooms very effectively. And so I’ve been working with pastors for years on you know voice burnout, communication, how do you hit the back of this how do you hit the back of the auditorium with your thoughts? All those kind of things.
Jason Hildebrand — But COVID hits, and we have this great season, and everything falls apart. And God directs us and we’re just we had a donor come to us. We’re we sit under a not-for-profit umbrella as well. And donor came to us and said, well, what would you do if you had money? And at that time, you know we everything on social media was doom and gloom and everything was falling apart.
Rich Birch — Right.
Jason Hildebrand — And and I thought, could we craft something like short bursts of permission to be present in your life, short bursts of hope, and just release those for free into the world.
Jason Hildebrand — And so this donor, I was telling him, you know, I think we could we could make short films on the Psalms. And those would be kind of like little, little breaths of fresh air. And so he gave us a, this couple gave us a, you know, a chunk of money. And we ended up making seven films that kind of blew up on Facebook and went all over the world. And, and we’ve since shot 11, but that kind of shift into media happened.
Jason Hildebrand — And then out of that, ah the last basically five years of my life, which has been um crafting this new film rooted in that original story 30 years ago on the life of David…
Rich Birch — That’s crazy.
Jason Hildebrand — …but a contemplative film on the life of David called The Shepherd and the Sound, which we shot in Scotland. So that’s been kind of the like very Coles Notes version of of of what we’ve been doing. But you know I think the biggest, highest value is, as a company, we have ah a very high value on um listening for the voice of God, cultivating that. And, and if he all of a sudden tells us to go left instead of right, I want to be, I want to be, we want to be nimble enough to be able to shift like that.
Jason Hildebrand — And oftentimes it’s not the most popular choice or even the most lucrative choice, but, but I’m more interested in the kingdom choice that I have in the other things. So, you know, that’s, that’s kind of our framework of of what we do and and kind of the, you know, the, but the timeline of things.
Jason Hildebrand — And, uh, so, you know, it’s, it’s been, it’s been it’s been wild. It’s definitely 100% not where I thought I would be, you know, 30 years ago, but like I could not be more grateful that we get to kind of both care…
Jason Hildebrand — The other values that we have are like carrying presence in story and this kind of thing. I know that we’ve had the the chat about this before, but it’s it’s I think I grew up in ah in a culture that was very high on the on on exegeting and the mind. And here’s how we pull apart one word and these kind of things. And here’s how we do things. And it’s very linear. And that’s great stuff. I think we need to be still doing that.
Jason Hildebrand — But I had an the reason that I even did anything that I did is that i watched a guy. There’s an actor and named Bruce Kuhn. And he, my wife and I were dating at the time, she was going to McMaster University, and she invited me to this one man show on the book of Luke, King James Luke.
Rich Birch — Wow.
Jason Hildebrand — And I was dragged kicking and screaming as about Oh, my goodness, it’s gonna be some crappy Christian theater, and I don’t want to go see it. And that was the first time watching that guy was incredible. And that was the first time I actually encountered scripture. It came alive in me and I was like, oh, that’s what I’ve been reading for all these years. Oh, that that with real people, with real stories.
Rich Birch — Yes.
Jason Hildebrand — And I think that marked me in a way that has been significant and transformative. And and it’s it’s so much of what I my heart is to impart through Presence in what we’re doing.
Rich Birch — Love it. And you know friends that are listening in like I’ve known of Jason for a while. Like you know we’re we’re in similar circles. Like you know, obviously…
Jason Hildebrand — Yeah.
Rich Birch — …church world in Canada is not the biggest thing. And but I had I had heard specifically about this project, The Shepherd and The Sound. And I was like, what on earth did he do that? And then saw trailer and was super intrigued and you know wanted to lean in. And and you put a word to this there that I’ve always appreciated about your work. I’ve actually years ago i remember seeing you um it might have even been like one of those youth things or something years ago.
Rich Birch — And and the the part I’ve struck by your handling of scripture of these stories that we’ve been telling each other for thousands of years that are true is you, and this is my language, not your language, but you’re doing a better job here talking about Presence, but it’s like, you’ve humanized them in a similar way that, and I was thinking about this over the weekend before we called—you know, I, I was ah my wife dragged me to The Chosen.
Jason Hildebrand — Oh, yeah. Right.
Rich Birch — And was like, I was like, I do not want to see more crappy Christian media.
Jason Hildebrand — Yes. Right.
Rich Birch — And I have been struck by the very human moments in that art and actually have thought a lot about what you do and thought like, oh, there’s ah there’s a resonance there. It’s obviously different. It’s a different kind of thing.
Rich Birch — But there’s a similar kind of piece there where it’s like, are we brave enough to kind of look at the human side of what’s happening? And so tell me about The Shepherd and The Sound. I think this is a crazy project.
Jason Hildebrand — It’s been a crazy project.
Rich Birch — When I saw this, I was like, tell me about it.
Jason Hildebrand — Yeah, yeah, yeah.
Rich Birch — Just kind of unpack it, what it is.
Jason Hildebrand — Sure. Well, I mean, thank you for saying that. I mean, I’m very interested, I used to call it, you know, enfleshing, but that got a little bit weird. I think people thought it was a weird, but more more like embodying.
Jason Hildebrand — I have this solo performance that I still do on the life on the life of Jesus called Jesus Stories. And the number one comment is, oh, he oh Jesus had emotions. Oh oh oh oh, wait a minute. He laughed. Oh, he was he was he was upset. Oh, wait, he’s passionate about loving people. Like just very human things.
Rich Birch — Yes.
Jason Hildebrand — And I think, like you said, The Chosen has done a brilliant job of you know um allowing Jesus to be both a human being and God at the same time. But The Shepherd and the Sound, yeah.
Jason Hildebrand — So, I mean, I’ve been dreaming about doing a film version of um of of the David my David show for maybe a decade. And I didn’t know what it I didn’t know what I was supposed to be doing. I didn’t know what it looked like. And then again, during COVID, I’d written like a full cast treatment.
Jason Hildebrand — What ended up, you know, what’s interesting now is that House of David came out on ah on Amazon and it’s it’s very amazing. Like it’s it’s quite it’s quite great, especially so season two is quite great.
Jason Hildebrand — And I realized why that God was like, actually, you’re not supposed to do this. You’re supposed to do that because those people are going to do this. And I was like, oh, okay, I get it. And they’re way more qualified than than I was to attempt something like that.
Jason Hildebrand — But all I kept hearing was go to Scotland. and ah and connect with a couple of people you know there. And and and so I went, my my film partner, Tad Munnings and I, he’s with StoryStream Creative, and we we we kind of location scouted to Scotland.
Jason Hildebrand — And we have this friend, this incredible playwright, screenwriter named Murray Watts, who owns a castle in Northern Scotland called Fresic. As people do.
Rich Birch — Yes, as one does.
Jason Hildebrand — I know it’s it’s it’s actually a Christian retreat center.
Rich Birch — Yes.
Jason Hildebrand — So if you want to have the most extraordinary experience, go to this castle. It’s ah it’s ah really an Airbnb castle, which is wild, in the northern very northern tip of Scotland.
Jason Hildebrand — But one of the one of the best things I ever did for my for my company was form an intercessory prayer board. And it’s just a small handful of people that kind of lift us up, which I just cannot be more grateful for those folks.
Jason Hildebrand — So two of those people live in Wales. and And so I when we were hitting Glasgow, I picked Tad up in Glasgow, and we were about to head up north. And i was they said, can you hop on a Zoom call? There are folks that pray for Europe on a regular basis, this this these these two people and their group, part of the twenty four seven prayer movement.
Jason Hildebrand — And so I said, sure. So I hopped on the call and my friend Charlotte from Wales, who’s on my board, says, hey, can you just tell everybody what you’re up to? And so I was like, OK. So I said, you know, I think we’re supposed to do a film on David. I think it’s supposed to be in the north. I think it’s supposed to be kind of like man wrestling with the with his the demons of his past. I mean, David’s life is mostly a disaster after he becomes king.
Rich Birch — Right.
Jason Hildebrand — And uh and and uh and we don’t have any money. And uh I thought it was supposed to be a full ensemble cast but now I’m kind of hearing no it’s supposed to be more contemplative and it’s supposed to be a guy wandering around the landscape. And I thought—this was my argument with God prior to the prior to that—it’s like who wants to watch a guy wandering around. And then he reminded me of Castaway and he said that’s a pretty good movie. And was like oh yeah I guess that’s true.
Jason Hildebrand — But anyway, so I’m on this call with these folks, these lovely intercessors, and there’s 25 of them on the call. And I tell them all this, and they said, oh, you have to shoot next summer. And I said, what do what do you mean you have to shoot next summer?
Jason Hildebrand — And they said, we are on the cusp of the 100th anniversary of a number of revivals that came out of northern Scotland that changed the world.
Rich Birch — wow
Jason Hildebrand — And God wants to pour out his spirit through Scotland to the nations, and you need to be part of that. And I was like, whoa.
Rich Birch — Wow. Okay.
Jason Hildebrand — Whoa, okay.
Rich Birch — I thought I was just coming on a Zoom call.
Jason Hildebrand — Well, I don’t even, quite I didn’t. Do you have money? Like, I don’t know.
Rich Birch — Yes.
Jason Hildebrand — Like, does anybody, you know?
Rich Birch — Yes.
Jason Hildebrand — And, you know, this is not how you plan how to do a project or a film shoot. Normally you have everything lined up. The money’s lined up. The script’s lined up. And and but God tends to throw me off a cliff, or asks me to jump off the cliff. And then as I’m plummeting to my doom, he shows up, you know, and rescues.
Jason Hildebrand — So so I come back home and all I’m feeling, Rich, in my spirit is I want you to book all the flights and accommodation for your whole crew.
Jason Hildebrand — And I’m like, I don’t I don’t have any of the money. Like I don’t even have enough. We were in a season just coming out of COVID. but I didn’t even and have enough money to pay my staff. We were just like scraping by. And so I’m like, I, so I’m wrestling with God over this. This is stupid. This is irresponsible. And I send a note to my intercessory prayer board and say, Hey guys, here’s what I’m hearing.
Jason Hildebrand — And they all went back and came to, they said, yep, that’ that’s good. You’re on, you’re on track. And I was like, what? And then I sent a note to my board, like my board of advisors. And I, and I said, here’s what I’m, and I have people on my board on purpose that tell me no, cause I tend to be a bit of a dreamer.
Rich Birch — Yes.
Jason Hildebrand — But I have those kind of like check me people on my on my board.
Rich Birch — Sure.
Jason Hildebrand — And I said, here’s what I’m hearing. What do you think? And they all went, yep, you’re hearing right. And I was like, what are you talking about? When is it responsible to take out loans?
Rich Birch — Wow. Wow.
Jason Hildebrand — And like, when is that’s not responsible? But they were both affirming me.
Rich Birch — Yes.
Jason Hildebrand — So the next week I am in, I’m at a retreat center that’s just built this massive new building.
Jason Hildebrand — It’s a 30 year vision and I’m performing as part of their thank you to all the people that helped build this building, a vision. Five million dollar building, incredible. It’s really extraordinary. And I’m sitting at the dinner before performing next to one of their board members. And she turns to me and she says, oh, Jason, so what do you do? And I said, well, and I’m an actor. I have a creative arts company. Well, what are you working on? Well, I’ve just been to Scotland and I’m thinking about doing this thing. She goes, oh, I see a picture.
Jason Hildebrand — And I go, ah okay, what? She goes, yeah, there’s a ledger. And all the income and expenses add up to zero at the bottom. And the Lord says, just go do what I told you to do.
Rich Birch — Wow. Wow.
Jason Hildebrand — So, i mean I mean, I don’t roll in lots of like prophetic charis…
Rich Birch — Yes, that’s not normative.
Jason Hildebrand — Like this is not my, nor like I’m I have great value for the prophetic and for for words of knowledge…
Rich Birch — Yes.
Jason Hildebrand — …but I don’t roll in kind of a lot of those worlds.
Rich Birch — Yeah.
Jason Hildebrand — So I’m like, okay, cool. Like, okay. So I came home, Rich, and I was just like, okay, God, I hear you. And so I did it. I went to the bank. And as you know, as as as ah as ah as a small business owner, it’s like you got to go through all the rigmarole. I increased my line of credit. I increased my credit cards. And I put 50 grand on on on credit.
Rich Birch — Wow.
Jason Hildebrand — And I thought, well, after 25 years, Lord, you’re actually either we’re going down in a blaze of glory or you actually talked to me. Like, I don’t know what it is, but here it is, right?
Rich Birch — Right.
Jason Hildebrand — So, and then I left it. And then as soon as I did it, I felt complete peace about it, which was shocking to me. And I was kind of grumpy with God. Like, okay, like I should be very stressed out about this, for Lord. So anyway, I left it, man. and And then two weeks later, I’m at a completely separate event.
Jason Hildebrand — It has nothing to do with my company. And but there’s a donor couple there that has given to our work before. And they say, yeah oh we hear you’re working on ah on a movie on David. And I said, yeah, yeah, working on David.
Jason Hildebrand — Well, you know, tell us about it. So I’m doing all the good due diligence things, right? Here’s our outcomes. Here’s what we’re hoping to achieve. Here’s the blah, blah, blah. All of things, you know, in art, it’s almost impossible to measure, you know, the the art.
Rich Birch — Right.
Jason Hildebrand — Like, you know…
Rich Birch — Yes.
Jason Hildebrand — These are 18 people had their hearts changed by this piece of art. Right.
Rich Birch — Right.
Jason Hildebrand — But anyway, I’m doing all the things you’re supposed to do. And they said, well, how much money is it going to take to get to the other side of of filming this thing? And I said, well, probably about 200 grand. And I hadn’t done any fundraising yet…
Rich Birch — Right. Right.
Jason Hildebrand — …but I’m 50 grand in the hole. And they looked at each other and they looked back at me and they said, yeah, we can do that.
Rich Birch — Wow.
Jason Hildebrand — And, and they wrote me a check, Rich, for 200 grand the next week.
Rich Birch — Wow. Wow.
Jason Hildebrand — And that was the start of, we went back three times. God was as, even as we went and began to shoot, he was, we came back the first time and we’re like, that’s not it. We went back three times and he began to reveal that what he really wanted in the process and more and more money cut coming in another hundred thousand, another two, another 50,000.
Rich Birch — Wow.
Jason Hildebrand — Like, you know, we, the, the budget ended up being over 600 grand for this thing. And, um, Just extraordinary miracle after extraordinary miracle, both while we were filming and in providing for the filming.
Rich Birch — That’s so good.
Jason Hildebrand — It’s really incredible. And so in the process, what this is this is was the big learning for me. One is he wanted us to tell a tale to give space for people to slow down and to listen.
Jason Hildebrand — I think we live in an age of distraction and disconnection. And what he was asking us to craft, and i’m not I wasn’t clever enough to figure this out. He revealed it and as we were as we were doing it.
Jason Hildebrand — But what is the way we can help people slow down as they’re on their phones and they’re busy and they’ve got this thing and the other thing? To create space within the context of the film to literally almost in a way cause people to slow down and feel uncomfortable.
Jason Hildebrand — We did a screening of the film and a lady said…And I tell people it’s going to cause you to feel uncomfortable.
Rich Birch — Right.
Jason Hildebrand — She says, I’m so glad you did that because halfway through it through the film, I reached for my phone and I went, oh, no, Jason asked me to to like be present in the in the film. And that present moment was a catalyst to massive transformation in her heart.
Jason Hildebrand — But so the first thing was like help people to slow down and connect to what’s going on in the side themselves, in community with God.
Rich Birch — Yep.
Jason Hildebrand — And the second thing is, is, and I didn’t, need I would have never even thought this, is to invite people to find themselves in the story. So you’re both having a moment to be present and connect with who you are and who God made you to be and and God himself.
Rich Birch — Love it.
Jason Hildebrand — And also then go, oh, my story, there’s moments in this David story that actually resonate with my journey right now. And that was like a revelation to myself and our team. And then out of that, we you know also built an immersive gallery, like think Stations of the Cross meets Immersive Van Gogh and a small group resource to go with it.
Rich Birch — Yep.
Jason Hildebrand — That was very non-Bible study-y.
Rich Birch — Sure.
Jason Hildebrand — It’s kind of a small group resource for people who don’t like Bible study-y resources. You know what I mean?
Rich Birch — Yeah, yeah, that’s good.
Jason Hildebrand — Yeah.
Rich Birch — Okay, there’s a lot I want to unpack there. So ah friends that are listening in, want, I want so um You listen to a lot of podcasts. You do a lot of things.
Jason Hildebrand — Sure.
Rich Birch — You’ve listened to us. That’s great. I want you to go and watch the trailer. We will link to the trailer in the show notes.
Jason Hildebrand — Cool.
Rich Birch — You can even stop now and go and do that. Or at the end, I want you to watch the trailer because I think obviously it’s hard to talk about this and without seeing it.
Jason Hildebrand — True. Yeah.
Rich Birch — So I would, I want people to, to do that. But come back to this idea. So put us, put us, one of the stories I want people to hear is your just obedience. Like, that’s incredible. Like, I think that’s amazing. Like, and want to honor you for that. It would have been easy to shut that down at multiple points in that story and just be like, no, I’m not hearing this. Like I move on. So just honor you for that.
Jason Hildebrand — Thank you.
Rich Birch — And the fact To me, that feels very Jesus-y. That feels that that feels like the Jesus I know where he’s like, hey, you got to take a step here and then I’m going to step in and help. That feels like, man, I’ve seen that time and time again.
Jason Hildebrand — Yeah.
Rich Birch — And so that’s that’s incredible.
Rich Birch — Give us a sense of on the ground. So you’re shooting this thing.
Jason Hildebrand — Yeah.
Rich Birch — Again, it’s dramatic. It’s it’s contemplative. It’s um, what was that experience like? What did you take away from that as a performer, as a leader? You know talk us through that.
Jason Hildebrand — Well, I would say first and foremost, one of my greatest one of my greatest joys is getting to getting to work with extraordinary people. I think that I’ve always thought I need to find the people that are better at me than doing the thing and invite them into my world so I can learn and grow and we can bring those people in. So we had an extraordinary cinematographer, or sound person, all these. Got to bring a couple of my kids with me over the course of the time too to do Begrips, which is really cool.
Rich Birch — That’s cool.
Jason Hildebrand — But I mean, we’re shooting in Northern Scotland. So, I mean, it’s, it’s, it’s magic. I mean, the, the place is, the place is wild. But we, we, we location scouted and showed up when we’re a little bit like, Lord, where’s the fertile ground?
Jason Hildebrand — Like we’ve not, we’ve been here once. We don’t know where we, we actually don’t know how to frame this whole thing. You’ve got to direct us. And so we would, we, in the morning we would pray, like show us where we’re supposed to go. And we would, we would, I mean, of course we had, we had a plan.
Rich Birch — Yes.
Jason Hildebrand — You know we entered in with a plan, but oftentimes the plan would be like, I think we should go here.
Rich Birch — Right.
Jason Hildebrand — You know, I think we should go there. I mean, we went the first time we went, this is hilarious.
Jason Hildebrand — I didn’t know much about sheep. And of course the whole film is about David. So there needs to be sheep around. And we actually, we actually hired a shepherd to bring sheep into, into a field that he owned. And the sheep would not come near me.
Rich Birch — Right.
Jason Hildebrand — Like just would not come anywhere. Like we tried to wrangle them. It was horrible, horrible, horrible.
Rich Birch — Yeah.
Jason Hildebrand — And then the second time we went, it was just myself and my director, film partner. And we ended up being on the Isle of Skye. And it was probably the most, one of the most extraordinary moments that we had in the film, which was, you know, I my my my Tad is, my film partner, is like very super uber in shape guy. And I’m in shape, but not to his his level.
Jason Hildebrand — So we’re kind of hiking all over Scotland. He’s got most of the gear. He’s got the bag and the camera and the thing and the drone, and I’m carrying the tripod and all the different things. And so we go to this one place and it’s, it’s, it’s literally like ah like a sheer rock face that goes up and then like kind of a meadow on the top of it. Not very big, but it’s glorious and you’re right on the ocean.
Jason Hildebrand —And um so we had already hiked in off the main road about two hours through bogs and different things. And it, know, it’s, it’s bonkers trying to hike in Scotland. We called it the the radical common sense country because there’s no warnings anywhere.
Jason Hildebrand — Like if you fall off the cliff, you’re just stupid. You shouldn’t have fallen on off the cliff. There’s like in North America, we’d have like a thousand like signs saying you’re going to fall off the cliff, but not in Scotland.
Rich Birch — Yes. Yes. No.
Jason Hildebrand — They just look at you and go, that was stupid.
Rich Birch — Yeah, yeah.
Jason Hildebrand — But so we we we get to the bottom of this rock face after we’ve climbed up. And I’m just like, he says, I think we should climb up. It’s like a three-story rock face, right?
Rich Birch — Oh, wow.
Jason Hildebrand — And I’m thinking, there’s no way I’m climbing up that three-story rock face. And he’s like, I’ve got you. Like, I have got you. And I’m like, okay, you know, if I die, my wife is going to come kill you. And then she’s going to come to meet Jesus and she’s going to kill me again. Like, you know, this is not good. But he, so he helped me climb this rock face. And it was, it was, I was the most scared I’ve ever been in my life.
Rich Birch — Amazing. Wow.
Jason Hildebrand — And then as I’m going up, I’m thinking, I got to come down. Like, I gotta come down. So, but the the extraordinary part was, so we come up and he goes, okay, I’m just gonna scurry down and I’m gonna throw the drone up.
Jason Hildebrand — And so sit in this one place and I’m gonna put the drone around. And this is this is the magic of the whole thing. And I’ve had so many people say, is this, did you guys do this with CGI?
Rich Birch — Oh, nice.
Jason Hildebrand — So the the the sun is setting in the background, on the ocean, on the top of a cliff, beautiful green meadow on the top. So Tad puts the drone up and the battery immediately dies. He’s like, ah crap. So it comes back to him, puts in a second battery. And as he’s coming up, the the drone goes up and starts to circle around me. And as he’s doing that, five sheep come out of nowhere up onto the platform one by one. Look at me. And I’m just like, we hadn’t seen any sheep. No sheep would come near me.
Rich Birch — Yes. Yes.
Jason Hildebrand — And all of a sudden they’re like right there.
Rich Birch — Wow. Yeah.
Jason Hildebrand — And one by one, they go over the other side of the cliff and down until one sheep and I are looking at each other. And I’m now it’s a wide shot. So you can’t see my expression really, but I’m just weeping. I’m like, Lord, like what on earth?
Rich Birch — Wow. Wow. That’s amazing.
Jason Hildebrand — And it goes down the other side and it finishes the drone finishes going around me and the the battery dies again, and it has to go back.
Rich Birch — Wow.
Jason Hildebrand — And I’m like, what just happened? And it’s the final shot in the whole film.
Rich Birch — Wow.
Jason Hildebrand — And it’s this encapsulation of the moment of like the faithfulness of God and David and the whole thing. And it and it was like that kind of the whole the whole time where we’d, we all of a sudden we’d be like, we were gonna go here, but I think it’s raining. So we’re gonna go to this other location. And then that was the magic of like what happened in this, in the scenery.
Rich Birch — Interesting.
Jason Hildebrand — it it was It was pretty special.
Rich Birch — So maybe a dumb question. Why David? So why why this story?
Jason Hildebrand — Yeah.
Rich Birch — You know there’s obviously a lot of narratives you could have you know produced.
Jason Hildebrand — Sure.
Rich Birch — Why start here? Obviously, this has been a long journey for you. Like you said, 30 years ago, you started with David.
Jason Hildebrand — Yeah. And I thought it was culturally relevant 30 years ago. And I feel like it’s even more culturally relevant now.
Jason Hildebrand — I mean, one of the things that kind of haunts me in the, in, in a good way is I think I mentioned earlier that after he gets anointed as king, he’s mostly a disaster for the rest of his days. He makes horrible choices over and over and over again. And at the end of his days, he’s mostly screwed it up.
Jason Hildebrand — Like, he you know, he kind of heard the voice of God early on. And in the in the film, we’ve actually maybe it’s something we could also chat about is I’ve been really interested in language and and using language in a way that um steps outside of the current cultural baggage that some of our evangelical language has.
Jason Hildebrand — So we actually use the sound, the idea of sound as a as um as a you know a metaphor or or who the Holy Spirit is, which is kind of interesting.
Jason Hildebrand — But but in the midst of this mess, I think it’s quite extraordinary that God says that David was a man after his own heart. And he literally builds the foundation of his kingdom who who moves through Jesus out of this horribly flawed man, who at the end of the day was like, you know, a murderer. Some would say a rapist. Some would say like, there’s lots of there’s lots of stuff. There’s lots a lot of mess in his life.
Jason Hildebrand — And and and at the end of his days, God says, but he’s my child. He’s my boy. I love him. And and it’s it’s not because of what he’s done. It’s not his disaster. It’s his heart.
Jason Hildebrand — And I think that is an incredible incredibly hopeful thought for me. Because I don’t know about you, but I feel like mostly a disaster most days. Like I’m deeply loved. I know that. But I’m like, yeah, I kind of screwed up all the time. And I mean, no not to that extent.
Rich Birch — Right.
Jason Hildebrand — I’m not living in that… you know.
Rich Birch — Right.
Jason Hildebrand — But if he, but if God can do it for that guy who is just messed up, he can certainly do it for me. And I think people, I am watching as we do these screenings that people receive that in such an incredible way. They’re like, wait, me?
Jason Hildebrand — Like, wait, like I’m a…I’m loved. How really? I’m really loved.
Jason Hildebrand — There’s so much hunger for that. Our culture does not provide for that. Our culture provides anxiety and are you good enough?
Rich Birch — Right.
Jason Hildebrand — And are you know, do you have the right things?
Rich Birch — Yep. Jump higher.
Jason Hildebrand — Do you have the amount amount of money?
Rich Birch — Yep.
Jason Hildebrand — Do you have the right clothes? Have you watched the right clips?
Rich Birch — Yep.
Jason Hildebrand — All those kind of things. And unconditionally in that story at the end, you know, I think he says, ah when you rule in righteousness, when you rule in fear of God, you are like the light of morning, like the brightness after the rain that brings the grass from the earth. And I just love that.
Rich Birch — Love it.
Jason Hildebrand — I love that.
Rich Birch — Well, and speaking of the language thing and, you know, the propensity of, you know, the the evangelical world in in its kind of relationship to art…
Jason Hildebrand — Sure.
Rich Birch — …a lot of it can get stuck in this kind of like either preachy or like shallow or, you know, like the the it’s the quintessential, you know, evangelical film from the 80s where like the two kids, you know, one kid says like, what is it about you in your life…
Jason Hildebrand — Oh, oh.
Rich Birch — …that’s so different. Tell me about that. You know what i mean?
Jason Hildebrand — Yes, yes.
Rich Birch — Like, and that which isn’t what you’re doing.
Jason Hildebrand — No.
Rich Birch — How do you how do we make something that is both genuinely artful and genuinely faithful at the same time? How are you? How do you hold that to mention? I realize there’s like, there’s no formula for that. You can’t get that in a spreadsheet. But how do you think about that?
Jason Hildebrand — First great story. And I think we’ve found you know in so in the scriptures, we have great story. Like, I mean, great human stories.
Rich Birch — Yep.
Jason Hildebrand — But I, oh man, it’s it’s, a number of years ago, I was, I don’t know if I was feeling guilty or struggling with something like what you’re suggesting. Like, I think somebody had suggested to me, like, why aren’t you more evangelical and or evangelistic in your approach to your work?
Jason Hildebrand — And so I was like, oh do I have to be to like, to you know, and and I think there’s some people who are, a I have a friend who’s an evangelist and the guy, you know, gets on a plane and three people are saved before they even get off the plane. Like he’s that guy.
Rich Birch — Right.
Jason Hildebrand — And, I you know, you kind of like, should I be that guy?
Jason Hildebrand — And and I really, i I was in prayer one day and or I don’t even remember the exact moment of it. I just, I remember having this encounter with God where I felt like he spoke into my spirit stop trying to do my job, Jason. You’re not very good at it.
Rich Birch — Oh, that’s so good.
Jason Hildebrand — Like, like, like your job is not to do my job.
Jason Hildebrand — Yeah. Like I, I bring the transformation. All you have to do is show up and allow my presence to co-create through you.
Rich Birch — Right.
Jason Hildebrand — And I thought, oh, wait a minute. Like, I don’t have to have all the right words and do all… No, you carry me. You carry me into the room. You carry me when you get on a set.
Rich Birch — That’s good.
Jason Hildebrand — You carry me when you’re on a stage. Like Christ in me, the hope of glory is the thing that’s transformational. Not Jason saying the right words. And it took all the pressure off.
Jason Hildebrand — I thought, oh, wait, I’m built to be an artist. I can just be an artist. That’s enough. And that was like, and so whether you are, whatever you are, if you’re a woodworker, if you’re a teacher, if you’re like a doctor, whatever. I mean, I think it’s the same. We carry God into the room.
Rich Birch — That’s good.
Jason Hildebrand — And by our, you know, people we’ve been, we’ve been I don’t know if you have this, we’ve been talking through how do we communicate that on social media? And I, you know, I have this extraordinary new social media person. And and I said, if you want to know who I am, just watch my work.
Rich Birch — Right.
Jason Hildebrand — It’s there.
Rich Birch — Right.
Jason Hildebrand — That’s what it is And I think it’s the same with you too. you know If you want to know who you are, just listen to a bunch of podcasts by Rich.
Rich Birch — Right.
Jason Hildebrand — It’s like I know who Rich is right away.
Rich Birch — Sure. Sure. Yeah. Yeah. Yeah. Interesting. So good. Well, I want to talk about kind of dance around this a little bit. Tell me about the screenings that…
Jason Hildebrand — Sure.
Rich Birch — So how how is this actually, you know, how are you rolling this out? Where can I, you know, watch this, that kind of thing. Talk us through that part.
Jason Hildebrand — Well, we had a good long debate at the beginning of what to do with this and had a a lot of meetings with various ah distribution folks. And I had been feeling a big check in my spirit about throwing it up on streaming. Like, you know, there’s a lot of stuff on streaming. Some good, some not, but so much of it, even on on the major platforms, it just gets lost. You know, great films that get lost in the middle of nowhere.
Jason Hildebrand — And you know we come from a theater background. And so we’re really interested in getting people together in community. Like that’s a really big deal for us because I think that’s where the transformation happens – in-person.
Jason Hildebrand — And so we’ve kind of balked at putting it up on on any kind of streaming service because I just feel like it’s just like, ah, I can do that at the end of my night. But how can I gather people to have an encounter? And so I think inadvertently we did it. we’veve We’ve done, we’ve done a, you know, it’s, this is classic.
Jason Hildebrand — It’s just so how God works with us. He’s like, you know, we just try it. Or he gives a suggestion. We try We go, oh, oh, that’s why we were supposed to do it. Okay. It’s like the worst, the worst strategy ever is like, you know, but mostly…
Rich Birch — Love it.
Jason Hildebrand — …well, I don’t know if the worst strategy, I think I’m learning to be like getting up in the morning and say, Lord, what do you actually want me to do today? But in the same way with this stuff. So we, we did it. We did a handful of, we did a handful of screenings so far and we’re about to do a Canadian tour and a European tour.
Jason Hildebrand — But what we have found, Rich, which was the which was the epiphany for us again, was we invite people to a theater space, so like a movie so movie theater space or or a really interesting cool art space, something that’s like, non-churchy. ah Although, you know, there’s a lot of great churches that have these kind of environments. But in Canada, we have like smaller, smaller church, you know, communities, but so places that have a great screen and great sound. Because we shot in Scotland, so the landscape is extraordinary. And, and the score by Mike Jansen, who’s this incredible Canadian composer is, is I think, like Academy Award winning. The score is like, wow.
Jason Hildebrand — So we got people together and then we got a local host, somebody that’s trusted in the community to just kind of invite people to a place to slow down. And a lot of times, both in my coaching and in in the work that we do, we incorporate breath, this idea of Ruach, the breath of God into our stuff. So invite people to slow down to breathe, to like turn off their busyness of their day, like just actually turn it off and to get present.
Jason Hildebrand — And, you know, maybe it’s a 10 minute or so thing, but it really, it really sets the tone. And we invite people to encounter the story, to find themselves in the story, like I mentioned earlier.
Rich Birch — Yeah, that’s good.
Jason Hildebrand — And then people watch the film. It’s just over an hour. And then one of our team, usually me so far, sits and we unpack it in a Q&A after.
Rich Birch — So cool.
Jason Hildebrand — And the question and and the people that have come are both people of faith and people who are completely outside of faith.
Jason Hildebrand — And and the response. I really feel like my mandate is to create work for human beings, not for any particular stripe of person, because we all have the same need.
Rich Birch — Right. Yep.
Jason Hildebrand — We all need Jesus, but when we all need who God, we all need the Holy Spirit. But whether a person been walking with God for a long time or not walked at all, the need is still the same.
Rich Birch — Yeah, that’s good.
Jason Hildebrand — To encounter God.
Jason Hildebrand — And so, man, I, so it’s wild. I had I invited my, I have a Mini car and my mechanic, this 60-ish year old Scottish mechanic.
Jason Hildebrand — And I’ve been talking with him as I’ve been going back and forth from Scotland about Scotland and whatever. And I invited him to the screening in Toronto. And he came with his girlfriend. And so I texted him the next day. I said, hey man, like, what did you think? He goes, what you and your team have built is so extraordinary. He said, thank you for allowing me to slow down and listen.
Rich Birch — So good.
Jason Hildebrand — He said, and then I was lost in the wind and the waves and I was overcome by everything. And I was like, what? Like, this is a no, this man, there’s no faith going on.
Rich Birch — Yes. Love it.
Jason Hildebrand — And interestingly, another, another person was there that I invited that actually makes, makes my glasses, made in Toronto, and incredible artist and like a entrepreneur, really great guy. And I said to him after, I said, wow, what did you think? And he goes, the thing that I noticed, Jason, was that people were hungry for what you brought.
Rich Birch — That’s cool.
Jason Hildebrand — And this is a person completely outside of a faith context. We have lots of really interesting discussions about faith, him and I.
Jason Hildebrand — But I was like, wow, okay. And then those who have a faith context, it’s like all a sudden God goes, all right, we’re here. We’re going to go deeper. And I had the questions that come out of those folks are like deep in the guts, like, oh, wow.
Rich Birch — That’s cool.
Jason Hildebrand — And it’s been extraordinary. I like… You know when you you do something that’s more that’s more than the sum of its parts? That’s how it feels for me.
Rich Birch — Yes.
Jason Hildebrand — I’m like, this shouldn’t work, but it totally works.
Rich Birch — Yes. Yeah. Yeah. Like on a piece of paper that doesn’t make sense. Yeah. Yeah. For sure.
Jason Hildebrand — Yeah, it doesn’t make sense.
Rich Birch — Yeah. Yeah. For sure.
Jason Hildebrand — So, yeah, that’s been that’s been it’s been wild. It’s been wild to watch it.
Rich Birch — That’s amazing. I love that. And when I heard this, was like, I think that is the best way to present this kind of content that you’re, you’ve chosen to say, no, we’re going to really do like, it’s like uncomfortable. You’re forcing, we’re going to have to get it into, you know, live room with real people.
Jason Hildebrand — Yeah.
Rich Birch — You’re going to have to slow down. There’s a cost to that in just you know it’s it does not.
Jason Hildebrand — Yeah.
Rich Birch — It’s an ornery decision, which I love. I think it’s fantastic.
Jason Hildebrand — Oh, thank you.
Rich Birch — I think is like i think that’s i think that so so makes so much sense. I was thinking again about this. You know, we went and saw the Odyssey this summer. My wife and I went and saw that.
Jason Hildebrand — Oh, yeah.
Rich Birch — And, um you know, it’s one of those movies that like, yeah, sure, we could wait and, you know, whatever, get it on our streaming device. I’m sure they’ll release on streaming device. But there’s something about being in the room with other people. And it’s it’s not just the big screen.
Jason Hildebrand — Yes.
Rich Birch — There’s that kind of community experience of it. And I know this has a similar kind of feel to it. I love that.
Jason Hildebrand — Absolutely.
Rich Birch — So if I’m a church leader listening in, are you are you like partnering with churches to do this? Are there ways we could plug in with this? How does how does that work?
Jason Hildebrand — Sure. I mean, we’re doing a Canadian tour of movie theaters right now. So, you know, we’re we’re we’re in the process of building national and regional sponsorships across the country. But our long-term goal is really to, you know, we’ve got both a film. And then we’ve got this immersive gallery, which is eight stations based on themes from the film.
Jason Hildebrand — So like failure and loss and lament and family and the elements like, you know, the the physical elements outside wind and water and and such. And so, you know, that gets set up. you know, we in a for about a week and people can kind of wander through that at their leisure.
Rich Birch — Yep.
Jason Hildebrand — And then there’s a small group resource. So our hope, I think long-term after we kind of do this screening tour is really to invite church communities to utilize the whole package in a way…
Rich Birch — Right, right.
Jason Hildebrand —…to, you know, invite people to encounter the screening in a, in a big screen with great sound. And then for them to unpack the whole thing over the course of a week, people could wander through it in a, know, in a, in kind of a hall or a space, an art gallery, something you know connected. And then they could even take it to the next level by doing the small group resource.
Jason Hildebrand — And we’ve incorporated some of those Psalms micro-films that I had spoken about into the into the resource as well.
Rich Birch — Right, right.
Jason Hildebrand — So you’re you’re encountering scripture. And both in the in the gallery and in the small group resource, one of the things that I was big on incorporating was a lot a lot of the small group stuff is very kind of intellectual, sit on the couch and think about things. And same with the gallery type space.
Jason Hildebrand — And we wanted people, we you know, people learn in different ways. We wanted people to both have a contemplative experience, but also there’s doing, you have to do something. And so each station, there’s a doing. And in in the room when you’re doing the small group reserve, every week is you’re doing something.
Rich Birch — That’s cool.
Jason Hildebrand — You’re getting up and standing outside and putting your feet in the grass or like different things like that, which is which is kind of a sensory thing alongside of a visual thing.
Rich Birch — That’s so cool. I love that. Well, if people want to, well, first of all, this has been a fantastic conversation. I’m sure there’s a lot more we could cover.
Jason Hildebrand — Thanks Rich. Yeah. We could go for days, you and I.
Rich Birch — And I, yeah, so good. But if, where do we want to send people…
Jason Hildebrand — Sure.
Rich Birch — …to kind of learn more? I really do want people, again, I think you would be served well to just even watch the trailer today, friends. But if people want to explore this a little bit more, where do we want to send them online?
Jason Hildebrand — Yeah, absolutely. Well, theshepherdandthesound.com. You can check it out there.
Jason Hildebrand — All on our socials, @PresenceCreativeArts or mine, @JasonHildebrand. And our website is PresenceCreativeArts.com. They can you can kind of on that site, The Shepherd and The Sound or on Presence, you can see kind of like a breakdown of the three things we’re working on.
Jason Hildebrand — We’re also in the process of taking the original soundtrack by Mike Jansen and building an app that ends up being a contemplative space act or app built out of scripture and the music as well.
Rich Birch — That’s so cool.
Jason Hildebrand — But that’s that’s coming in the future.
Rich Birch — Love it. So great. Well, friends, again, that’s, we’ll put links to all that, theshepherdandthesoundfilm.com. Again, I want you to go over there, check that out. You’ve got a, it’s hard to describe art in audio format.
Jason Hildebrand — It’s so true.
Rich Birch — It’s like, how do we, how do we talk about this in a way that will give you the sense of what it is? But hopefully we’ve done a little bit for that. Jason, I appreciate you being here today. Just want to honor you for the good work you’re doing.
Jason Hildebrand — Thanks, Rich.
Rich Birch — And thanks for taking time to be with us today.
Jason Hildebrand — Appreciate you a lot. Thanks so much.
